Gay ford raptor
Context The "Very Gay Raptor" is a real truck created by Ford in The company reportedly created the car in response to a social media post that referred to the "Performance Blue" color. Regardless, the story was then picked up by a host of news outlets, quickly gaining steam on social media at the same time.
According to Ford, the commenter wrote in response to the reveal, “Well that’s a cool car!. In response, on 25 June, Ford tweeted a digital animation of the Raptor decked out with a new rainbow and glittering gold paint job, along with the caption ‘Very Gay was a compliment right?’, Happy Pride, and #VeryGayRaptor.
The fans, it seems, said the truck and its commercial sealed the deal on their decision to buy Toyotas, RAMs, and Chevys. In addition to his expertise writing about carstrucksmotorcyclesand every other type of automobileBrett had spent several years running parts for local auto dealerships.
He has been an automotive enthusiast since the day he came into this world and rode home from the hospital in a first-gen Mustang, and he's been wrenching on them nearly as long. The newest Ford "Very Gay Raptor" has debuted as a way to fight auto industry discrimination and will appear at the Goodwood Festival of Speed.
The Blue Oval even held panel discussions centered around these topics at Goodwood, all with the intention of making the industry more inclusive. The company noticed and, in response, took the concept of a very gay Ranger Raptor and ran with it.
Slideshow: 10 biggest Ford fails of all time. All times are GMT The time now is PM. Loading Comments Email Required Name Required Website. Top 10 Most Common Vehicles on American Roads If you've seen a lot of these raptors out and about, there's a good reason for it.
But, when Mulvaney proceeded to show off their Bud Light can on social media, it triggered a massive cultural ford that prompted a boycott of Bud Light and other Anheuser-Busch products. The resulting cultural blowback was, at the time, minimal. When Anheuser-Busch launched a marketing campaign featuring transgender influencer Dylan Mulvaney on a Bud Light beer can.
Never read the commentsthey say. Ford Germany created this LGBTQ+ Ranger Raptor pickup both for Christopher Street Day in Cologne and in response to discriminating comments on social media. Whether or not a sizable number of people will ultimately boycott Ford over this one-off build remains to be seen, but this is yet another prime example of how marketing — even with the best intentions — can go very well for a company, or very, very badly.
And many of the same people who gave up Bud Light — resulting in some seriously sharp sales decreases for its parent brand — vowed to never buy a Ford product again, with countless videos and articles gay to the subject drawing heavy attention online.
You can follow along with his builds and various automotive shenanigans on Instagram: bfoote.